After quitting her Silicon Valley job, Stephanie Chandler saw a need to support non-fiction writers who were being underserved. So she...

After writing his first books on his commute, James Russell’s job was eliminated, so he struck out on his own into self-publishing. His...

Barbara Hinske embodies the adage that you have to work hard to be lucky. She shares with James the positive affect the Ads for Authors ...

Marc Reklau has had great success using Amazon ads to boost his book income from three figures a month to five. He talks to James about...

Eileen Coleman is the marketing half of her partnership with her writer-husband Christopher. In this episode, Eileen shares the story of...

James and Mark walk us through a new advertising campaign for a six-book series that had languished. James shares the mistakes he made,...

James and Mark walk us through a new advertising campaign for a six-book series that had languished. James shares the mistakes he made,...

Poet Pierre Jeanty shares his lessons about finding an audience, using social media to sell books, and being flexible enough to change...

Facebook, BookBub and Amazon ads Ads Handout Grab it! In the third of this week’s three-part series on advertising for authors, Mark...

Facebook, BookBub and Amazon ads Ads Handout Grab it! In the second of this week’s three-part series on advertising for authors,...

Facebook, BookBub and Amazon ads Ads Handout Grab it! When Shayne Silvers began using Facebook ads in his author business, he quickly...

Octavia Randolph is the definition of steely author grit and determination. She shares with James her very early start at independent...

Jean Grainger talks about taking the leap to being a full-time author; the discipline required, the rewards for the hard work, and the...

Retiree David Penny talks about his return to writing after a thirty-five year hiatus and shares his strategy for making a...