SPF-121: How to Boost your Book Marketing with Pinterest – with Pip Reid

Pip Reid shares how she uses Pinterest to drive traffic to her website and increase her book sales.

This week’s highlights include:

The reasons Pip chose to investigate Pinterest
Pip’s beginnings as an author and her path to where she is now
The compelling difference between Pinterest and other social media platforms (hint: It has to do with longevity)
The unique linking abilities on Pinterest
Targeting your specific audience, whether that’s fiction or non-fiction
The traffic that comes to Pip’s website from Pinterest
Why Pinterest is a good fit for children’s picture book authors
Using layered elements from illustrations you get designed
News about the Pinterest module added to Ads for Authors
How Pinterest is now like the early days of Facebook and Instagram