We'll look at a powerful model that you can deploy if you have (or will shortly have) more than one book ready to sell. And we'll look at the merchandising opportunities available at the other retailers.

"How can I get reviews if I can't get sales? How can I get sales if I don't have reviews?" It's the ultimate chicken and egg question, and we'll show you how I answer it.

We'll show you tried and tested methods of driving traffic to your page and the best tools you can deploy to turn readers into buyers and add subscribers to your mailing list.

Learn launch strategies with timings and email copy for you to run with. we'll also show you how to establish an advance team - the superfans who will provide you with advice, reviews and motivation.

"How can I get reviews if I can't get sales? How can I get sales if I don't have reviews?" It's the ultimate chicken and egg question, and we'll show you how I answer it.