Welcome to Ads for Authors!

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Hello!

A huge welcome to Ads for Authors. This course has enabled thousands of writers like you to find their readers and launch successful careers.

It’s yours for life, including any and all updates and additions. This page contains important information – please mark it or save it for future reference.

Where is my Course?

It will take a few minutes after you enrol for your course to appear. If you are new to our course platform (Thinkific) you'll receive an email asking you to setup an account. If you are an existing student, your course will appear in the directory:
learnselfpublishing.thinkific.com

If you’re having trouble accessing the course, first check that you’re logged in. If you see a “Sign In” tab at the top of the screen, you’ll need to do that first!

Mastery GROUP

You are entitled to join our Mastery Facebook Group, which is exclusive to paid members of the course.

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You can apply to join here: https://www.facebook.com/groups/SPFMastery

IMPORTANT: You will be asked for a password when you apply.

This is to ensure that only enrolled students are admitted.

Password: Skynet

If you have any technical issues or problems with the course, please contact us direct via our support email:

support@selfpublishingformula.com

The modules in Ads for Authors are clearly laid out with no set order to follow. However, we recommend mastering one section at a time.

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Facebook Ads for Authors 2024

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A comprehensive guide to the powerful Facebook ads platform designed specifically for authors. We’ve also added “Advanced Facebook Ads for Authors”, regularly-updated module for taking your campaigns to the next level.

Amazon Ads for Authors 2024

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Brand NEW for Autumn 2024. A comprehensive course produced by Ricardo Fayet, the co-founder of Reedsy and an indie author who has mastered the art of Amazon Ads. With years of experience running profitable ad campaigns, his lessons have helped authors reach their book sales goals.

BookBub Ads for Authors

BookBub is fast becoming one of the most powerful platforms for authors. Our brand new version of this course has been put together by Carlyn Robertson from BookBub itself.

Write Simpler, Better Ads

Bryan Cohen has produced a detailed guide to writing ad copy just for Ads for Authors. This important bonus course can give you the edge in making your campaigns as effective as possible.

Ads Design for Authors

Stuart Bache, designer of my books covers and ads (as well as the book covers of authors such as John Le Carré and Stephen King) has put together an extensive session on how to design high-converting images for your Facebook ads.

Messenger Bots for Authors

The open and click rates on instant messages are through the roof. This course will show you how to set up a simple chatbot to build and interact with your subscriber list.

TikTok For Authors

We're very excited to bring you are latest module filled with author potential. TikTok is proving to be a game-changer for many indie authors and even the traditional industry is taking notice. This module is your fast-track to get ahead of the crowd.

AI ADS FOR AUTHORS

A step-by-step guide on how to use the latest AI tools to help with all aspects of author marketing.

VIP BONUSES

The bonus codes are released after the refund period, which will be 6th November. However, two codes are time limited and we are releasing them early.

You will also be enrolled in the SPF University (if you’re not already), which includes regular live training events to supplement your course material. You’ll receive a separate email about this.

Finally, a word of advice. There is no silver bullet to success. The secret to growing your audience and sales is to master the various steps and look for incremental gains. Don’t be disheartened if your first efforts don’t yield immediate results.

Look at the various aspects of your author platform and ensure that everything is as good as it can be. If you feel like you’re doing everything right with your ads, then turn your attention to your covers and blurbs (and vice versa).

In short, treat your writing like a business.

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The Mastery Facebook group is a great place to get moral support and practical answers to your self-publishing questions. I look forward to seeing you in there and hearing how you’re progressing with the course.

Best wishes,

James and the team.